How to measure and implement influencer marketing ROI

Irrespective of your business’ standing in the market, influencer marketing is one way you can leapfrog to number one without investing a bomb. There have been many cases where small brands (akin to King David) have used the heft of influencer marketing to increase the market share of established players (Goliath’s) in the market. To do this, you need to have a kickass influencer marketing…
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